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Before we get into the tools, let’s get one thing straight: you need a website. Everything we’re about to cover assumes you have a place online to send potential customers. If you don’t have a website yet, start here to learn how to get one built. Getting started, there are free marketing tools for small […]

In business, how to handle negative online reviews can become a valuable tool for receiving feedback and engaging with customers. Rather than take the negative reviews personally, you can use these moments to show your true colors as a business that cares about customer satisfaction. It’s easy to be kind and helpful when things are